As soon as this Sprite advertisement was spotted, people started to complain. Why, maybe because instead of saying truths that are #BrutallyRefreshing, as the campaign intended, it really amounted to some cheap jokes that are #BrutallySexist.
The responses were equal parts "Sprite, you should be ashamed!" and "Did no one in charge of marketing read over this and think that it could be offensive and/or sexist? Really? NO ONE?!?"
via @tommyxcore,
via @ThisCaitlin, @AmarielleEU, @WellNowUniverse,
via @shaunbrilldream, @CristianaDeLia
Submitted by: (via @adage)
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